The stage is set for H&M’s first store opening in Manila, with a retail space spanning three floors and approximately 3,000 square meters.
The Swedish retail brand will open at SM Megamall’s Fashion Hall on October 17, 2014 from 9 AM until midnight.
As a special treat, the first 200 customers in line will receive gift cards (some high as Php 6,000) and opening offers up to 50% off.
Regular store hours of 10 AM to 10 PM will be resumed on October 20 onwards.
“We have been waiting for the best opportunity to be in the Philippines and now the wait is finally over.
The Philippines is ready for the next level of fashion and we are proud to debut our amazing flagship store at SM Megamall,” said Magnus Olsson, Country Manager of Greater China and South East Asia.
The Philippines’ first H&M store will carry the brand’s full lines for women, men, teenagers and children, including athletic wear and lingerie.
The October opening will also coincide with the launch of the brand’s Autumn/Winter 2014 collection, including the limited edition H&M Studio line, which is all about the modern-day bohemian woman, presenting playful prints, earthy colors and flowy silhouettes.
For men, Autumn 2014 mixes Parisian cool with the attitude of London and the sleekness of New York to create a wardrobe for the mod urbanite.
To know more about H&M in the Philippines, go to http://www.hm.com/ph/.