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Dr. Martens opens December 9 at Bonifacio Global City
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I can’t tell this story enough:
When we were kids we didn’t have the fast fashion you all have right now (read: Forever 21, Zara, Topshop).
Most of the kids had no choice but to dress like their parents (think: Lacoste, Polo Ralph Lauren, Florsheim).
If you really liked fashion, you either had to be rich and shop abroad (as in physically, as there were no online stores then) or you had to be creative and make your own clothes.
During the ’80s we looked up to anything British (or in my case, Japanese and British). Some of the rich kids in U.P. and Ateneo had Dr. Martens shoes, while those of us with no access used army boots or even Gregg shoes.
Would you believe I got my Doc Martens only this year? I actually bought four pairs.
I got the Comme des Garçons x Doc Martens from Tokyo

Comme des Garçons x Doc Martens
Comme des Garçons x Doc Martens

Bought the wedge oxfords online. I wear this a lot

Doc Martens

Because if Lola Rei says Doc Martens are cool, then Doc Martens are cool.

Comme des Garçons x Doc Martens

Says Wiki: Dr. Martens shoes were created by Klaus Märtens, a doctor in the German army during World War II.
In 1945, he injured his ankle while skiing in the Bavarian Alps. Finding had to recover using standard-issue army boots, he designed improvements to the boots, using soft leather and air-padded soles.
When the war ended and some Germans looted valuables from their own cities, Märtens took leather from a cobbler’s shop. With that leather he made himself a pair of boots with air-cushioned soles. (read: nagnakaw siya!)
Fast forward to the early ’70s when skinheads started wearing them, and by the late ’80s, they were popular among punks, New Wavers, and other youth subcultures. (Note: we were into them in 1985 Manila, so the Wiki entry isn’t that accurate.)

Doc Martens

This December 9, 2011, Dr. Martens is set to open its very first concept flagship store in Fort Bonifacio.
The new store promises to stay true to its original British roots with fixtures and furniture one might find in the raw and industrial Northamptonshire, England factory.
It boasts raw brick walls and warm wood flooring, all within a solid steel shipping container.
Look for it at the center of the Fort Strip Plaza.
The flagship store will stock classic models—such as the iconic 1460 8-eye boot—along with newer, modern styles.
The Dr. Martens concept launch is open to the public. Store opens at 1 PM with festivities starting at 8 PM.

doc martens
doc martens
doc martens
doc martens

To know more, go to https://www.facebook.com/DrMartensPH or follow them on Twitter.

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