LOS ANGELES—Drew Barrymore, Winona Ryder and Milla Jovovich were among the guests who attended a party to celebrate the launch of Marni at H&M.
Around 200 guests gathered to celebrate Marni´s collaboration for H&M, a collection full of Marni’s signature print and color arriving just in time for spring.
Guests enjoyed an evening in an atmosphere captured by Sofia Coppola’s campaign for the collection, as well as an exclusive performance by Bryan Ferry.
Marni’s collection for H&M is all about freedom and experimentation, Marni prints and colors intended to mix and match together in a playful way.
Everything goes with everything, making African prints the perfect companion to Bauhaus modernity, and sporty silhouettes sitting with more feminine shapes.
The collection also includes a full range of shoes, bags and charming accessories to create a total Marni look at H&M.
Meanwhile for men, Marni offers a fresh take on menswear staples, with a subtle use of print and a softened use of color.
The collection will be available from March 8, 2012 in around 260 stores worldwide, as well as online.