No wonder everyone wants to go to the MAC event. I had never been to one so I finally dropped by.
MAC’s Spring-Summer 2016 Trends was held last week at the Shooting Gallery Studios in Makati—the same day of Miss Universe Pia Wurtbach’s motorcade. (read: traffic=afraid).
Inside, a classroom set-up welcomed attendees. A high-tech classroom with great air-conditioning.
Present were beauty writers, editors, a few bloggers, and professional makeup artists.
And the “teacher” was MAC Senior Makeup Artist Louise Zizzo.
Forget the “perfect” hair and makeup of beauty gurus on Instagram. For Spring-Summer 2016, MAC Cosmetics goes for refreshing simplicity, its take on “No Makeup.”
“It’s about rejecting the idea that beauty can be a recipe,” said Terry Barber, global director at MAC.
“There’s a real girl kind of feel. Whether full-on or pared down, the makeup is still simple,” said Zizzo.
For the season, MAC divides trends into two philosophies:
“All” is bold, brave, and standout makeup accents that decorate a clean canvas. The “All” trend is about stylish eccentricity—colorful with a youthful feel. Think of makeup as an accessory—an edgy lash, eyeliner that seemed to have been applied haphazardly, and out-there lip color.
“Nothing” is a face that’s well-groomed, almost with an athletic spirit, and healthy-looking.
The “Nothing” trend is a new approach to beauty. It’s skin that’s tanned, glowing, and healthy. No more extreme highlighting or contouring because luminosity is the new sculpting. Skin appears precious and expensive.
“It’s a big makeup season,” said Zizzo.
“The concept of runway-to-reality feels old now. The most important thing now is individualism and makeup that translates straight to the street,” said Romero Jennings, Director of Makeup Artistry at MAC.