Fashion and lifestyle retailer, Stores Specialists, Inc. (SSI), marks another milestone with the launch of its “SSI Life” mobile app.
Smartphone users will now be able to browse and get app-exclusive offers from more than 600 store locations of more than 80 different SSI brands.
Catherine Huang, Manager of SSI’s Digital Media Office says, “Based on market statistics, it is estimated that over 90 percent of the local customer base for lifestyle brands are already using smartphones. The SSI Life mobile app will be our primary mode for reaching the market through this medium.”
L-R: SSI EVP Anton Huang, SSI Digital Media Officer Thea Lizardo, SSI Digital Media Manager Catherine Huang and Rustans Group Head of IT Reuben Ravago
SSI has partnered with leading mobile retail marketing system Sprooki Pte Ltd. to deliver this revolutionary mobile app.
Aside from receiving exclusive vouchers and information on what’s new with SSI’s brands, users of the app will also get exclusive campaign notifications every time they visit malls in the country where SSI brands are located.
Anton Huang, Executive Vice President of SSI, says: “With the lifestyles of our customers becoming more mobile, we are happy to be able to connect with them more personally thru the SSI Life app. This is definitely in keeping with SSI’s role as the leading lifestyle purveyor in the country. As a retailer, we have always been the first to bring the best of the world to the Filipino consumer, and this time around, we’ll be the first to connect on a very intimate way with our customer thru this new medium.”
Greenfield Development Corporation—one of the country’s pioneering real estate developers today—ushers the Yuletide season as it hosts Art for Generations, a two-day art fair on December 7 and 8, 2013 at the Central Park of Greenfield District.
“At Greenfield, we believe our land is our legacy. Our founders have nurtured these prized possessions for years, and our responsibility is to develop these lands into communities that will remain relevant throughout the years,” says Jeffrey D.Y. Campos, Chairman and President of Greenfield Development Corporation.
Staged in partnership with various art groups, the outdoor art fair—a first at the 12.8 hectare Greenfield District in Mandaluyong City—aims to foster greater public appreciation for local contemporary art and craftsmanship through a variety of activities.
Hundreds of unique pieces will be featured at The Art Market. Guests can also watch art films on an outdoor movie screen at Art Films in the Sky.
Those who share the passion for art can attend art appreciation talks spearheaded by noted artists at The Right Art.
And visitors will be serenaded by a string quartet and jazz band at String and Jazz.
“Beyond being a pioneering art event, Art for Generations gives people a glimpse into the unique experience of being part of the Greenfield District family—a community of creative people with an innovative vision,” shares Campos. “Through this, we hope to help enliven the season by reminding people of the heritage, legacy, and joy that Christmas brings.”
Halfway through this trailer, I’m already crying like an idiot.
Singapore feels close to home because we are often there. We have friends and family there, so I can somehow relate to the people and their culture.
I also feel very much for Filipinos who work as domestic helpers in Singapore and in Hong Kong where I see tons of them on their days off on Sunday.
These workers deserve very much respect for all the sacrifices they go through for their loved ones at home. IloIlo is an award-winning movie created by filmmaker Anthony Chen.
Set in Singapore, it chronicles the relationship between a family of three and their newly arrived Filipino maid, Teresa, who has come like many other Filipino women in search of a better life.
The entire family needs to adapt to the presence of this stranger, which further threatens their already strained relationship. Still, Teresa and Jiale, the young and troublesome boy she cares for, soon form a bond. Their unique connection continues to develop and soon she becomes an unspoken part of the family.
Watch the trailer.
IloIlo is now showing at the following theaters:
Glorietta 4 Cinema 5
Market Market Cinema 3
Newport Ultra Cinema 1
SM City Fairview Cinema 3
SM City North EDSA Cinema 9
SM City Sta. Mesa Cinema 1
SM Megamall Cinema 7
TriNoma Cinema 4
Mara dela Rama-Poblete makes some of the best desserts in town. I can personally vouch for her Salted Caramel & Chocolate Torte and her vanilla crepe cake, which are box-office hits in our dinner parties at home.